Describe your challenge in a few lines: the objective, the target audience, the deadline. We will get back to you with an initial perspective on your situation and, if appropriate, a scoping proposal.
CGA Agency
6 rue d'Armaillé
75017 Paris
One goal, one target, one deadline. The rest is built together — you don't need to arrive with a pre-chosen format.
Four steps, always the same, regardless of the chosen format. This is the P.A.C.E. method applied upstream of the project.
We start from your objective, your target audience, and your deadline — not from a pre-chosen format.
We are formalizing the program: selected formats, volumes, regions, schedule, and measurement indicators.
A budgeted program, with its schedule, deliverables, and control points.
Team briefing, production, field deployment, followed by reporting and capitalization.
Twenty-three documented activations, and the complete catalog of formats that can be deployed within a program.
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